Posts Tagged ‘private placement memorandum’
Friday, December 18th, 2009
Whether you’re trying to raise debt or equity capital there are still certain unwritten rules that apply that cater to the mentality of today’s investor and funding community. Certainly there are scores of private placement memorandum and business plan chop shops that wouldn’t know how to properly consult with your company or write a fundable document even if they wanted to but they will gladly take your money to throw together a template and try to pass it off as custom work.
The issue is this, it’s not necessarily the consultant, though these fly-by-nights shoulder a large portion of the blame, but the client usually doesn’t even have the proper structure in place to attract a funding source even if they had the most incredible PPM and business ever to hit the venture capital marketplace. Here is a simple (very basic) way to evaluate your company to find out if you are properly structured to attract capital. Have a corporate meeting and ask yourselves the following questions: What type of corporate structure do you have and why did you choose that particular structure? Break down your executive infrastructure, where do your individual executives stand in your industry, do the unthinkable, Google everyone’s names; are the people running your company real industry players? Are all the basic positions accounted for (president, CFO, controller etc)? Next, look at your advisory board and board of directors. If by some miraculous act of God you actually have these two groups represented in your company, how did you qualify them? Sorry but if you have an attorney on your board because he’s, um…well, an attorney, that’s not good enough.
You need an industry specific legal guru who not only spells out the intricacies of your business genre’s regulation but they must also be actively qualifying potential strategic partnerships as alliances for your company. He should be reaching into his client base and actively picking companies that could enhance your company in distribution or in any other way that will have a profitable outcome for all involved. Each of the members must be serving a similar purpose.
Next, on what criteria are you basing your share price or loan amount? If you don’t have a clear cut ‘use of proceeds’ model, you need one. This and many, many other questions need to be asked before you are actually ready to raise capital and in all reality, until your corporate structure is in place you shouldn’t even attempt to write a business plan or a private placement memorandum. If you are serious about setting up your company to attract investors you need a turnaround consultant, you can’t do this on your own. There is an entire industry that centers around structuring companies for their first and ongoing capital raise.
Before you blackball your company by prematurely attempting to raise capital, the critical concepts you need to keep in mind are (precisely in this order): corporate structure, infrastructure, advisory board, board of directors, use of proceeds, business plan, private placement memorandum, investor finder, funding. Look at each aspect listed here as its own item, break it down and analyze every minute aspect of each element and look at everything objectively and eventually your company will evolve into a structure that is fundable and stabilized for years to come.
For Corporate Consulting or Investor Finder Services, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!
Tags: finance, investor finder, investor finder services, james scott, private placement memorandum, take company public, take company public otcbb, take company public pink sheets, take company public reverse merger, take your company public
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Friday, December 18th, 2009
The process of bringing in huge amounts of powerful publicity to increase brand awareness and client conversion rate while simultaneously increasing client satisfaction can easily be achieved in just a few steps.
To start off you need to understand that publicity and marketing are actually the same thing because the former, if done properly, achieves both branding and client conversion. A business that is trying to raise awareness of a particular brand or product must first realize the cynical mind of today’s buyer.
Before a business owner can prompt a potential client to buy, you must first create company legitimacy. Legitimacy can be induced by using online methods such as web commercial uploads to video hosting sites, helpful article submissions, social and news bookmarking that answers questions for potential customers as well as video and audio pod-casting.
These methods should assist the potential client by answering their questions and informing them of their options as opposed to a ringing sales pitch. By offering free information which will assist future customers with helpful, insider information will create a buzz about your company which will increase market share and sales conversion because you are proving that you are the powerhouse in the industry.
You’re demonstrating to future customers that you are more concerned with holding their hand and guiding them through the tumultuous obstacles of making the buying decision based off of industry facts than a sales pitch. An informed client is the best client which will increase customer retention.
You may find that as you start achieving sales with this new concept, your customers are more informed therefore their expectations are positioned properly which will lead to more client satisfaction.
Using this concept you’ll never have to worry about the time consuming maintenance of having to satisfy the inappropriate demands of an uninformed client.
Inform those seeking your services before trying to sell them, you’ll find that the sales process is more streamlined and your customer satisfaction will shoot through the roof. There is no other sales or branding method more powerful than this.
Want to find out more about Publicity Marketing, then visit Princeton Corporate Solutions’ site on how to choose the best Corporate Publicity Campaign for your needs.
Tags: finance, james scott, princeton corporate solutions, private placement memorandum, take company public, take company public otcbb, take company public pink sheets, take company public reverse merger, take my company public, take your company public
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Friday, December 18th, 2009
Think about it, if you’re making the costly mistake of paying your publicist to pitch radio, print media and television executives to give you a minute and insignificant slot in their barrage of media hodgepodge so you can go in, swallow your pride, look like an idiot to the masses then walk away with your tail tucked between your legs it’s time to wake up and experience the cutting edge hybrid publicity marketer and all the power that goes with it.
Truth be told today’s reality is that the industries of the publicist and the advertising firm have merged into one, crystal clear beacon of light that has transformed the promotional industry forever. Publicity marketers are a very small and difficult to find group of online promotion guerillas that blast the internet with everything that the search engine craves and more so that your company comes up over and over again on the natural search results for industry specific keyword phrases that demand attention.
There are no spam or black hat methods at work. Publicity marketers grew up as personal computers became popular and were in college in the’90’s during the internet boom. These were the guys that kept companies moving after the tech crash and soon, their services became valuable to venture capital firms with IPOs to publicize, viral media to cater to the promotional needs of video game and film companies with a new hit and corporations that needed rapid reputation repair or solutions to a hostile competitor that was taking more than it’s share of a niche market.
The publicity marketer has the creative capacity to plunge his hands into the on the emotional programming of the consumer while simultaneously and gently cornering them in a way to trigger that internal buying mechanism that exists in the subconscious mind of everyone. Real publicity marketers can take any company, concept or brand and make it an online sensation in a very short time.
Publicity marketers are the new generation, web 2.0 promotional guru. If you’re still paying separate companies for your publicity and advertising needs, it’s time to track down a publicity marketer for one, ultra-powerful, turnkey solution that will start generating results immediately.
Take Your Company Public, Visit Princeton Corporate Solutions site or call 267-233-0183 Corporate Publicity at it’s finest
Tags: finance, private placement memorandum, private placement memorandumsPrinceton corporate solutions, take company public, take company public otcbb, take company public pink sheets, take company public reverse merger, take my company public, take your company public
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Friday, December 18th, 2009
With the plummet of the economy and banks holding on to the bailout money they were supposed to be lending that was meant to stimulate the economy, the entrepreneurs are once again, thrown to the wolves.
Now there are phony, flybynight consultants popping up on the web who are reselling private placement memorandum authoring services. It’s unbelievable to think that a company will spend $5,000 to $20,000 with an absolute amateur who doesn’t know the first thing about a PPM or the legalities of this document that can lead to the client getting sued by investors down the road.
Who is looking out for the client? Sadly, no one seems to be looking past the almighty dollar and actually trying to help the entrepreneur succeed in raising the capital they need to grow their business which will lead to job creation and stimulating the economy. If you’re a business that’s trying to raise capital here is some advice on how to prequalify a Private Memorandum service to find out if they are truly the author of your document or if they are simply using a template that will get you burned down the road or if they are simply taking your money and outsourcing the service to another group that has no real compression of this intricate document.
Ask them, in a stealthy way, to define these basic terms that are simple for anyone that does this for a living. What are Blue Sky Laws and how does that affect you when you’re raising capital? What is and do they include a complete state legend with your PPM? What is the difference between accredited and non accredited investors and how many of each can be used with each of the 3 types of Private Placement Memorandums?
What type of solicitation laws does the SEC have in place for a company that is fund raising with a PPM? How can you prepare for due diligence before the PPM is completed and in the hands of investors? These are just some of the most basic questions that will give you a feel for how well the consultant you are speaking to truly knows this industry. Always get all your questions answered before going with a consultant in this industry. Never go with a pushy consultant and always remember, the best Regulation D (Private Placement Memorandum) consultants will answer all your questions without up sells or ‘hurry up because this is a limited time offer’ mentality. The SEC created Regulation D exemptions (PPM) to help companies raise capital in a streamlined, simple way and this is an incredible method for any business to raise a little or a lot of money. Find the right consultant that includes everything in one, cost effective bundle and you’re on your way to getting the cash you need for your expansion objectives.
Trying To Raise Capital Fast? Call us at 267-233-0183 to get more information about Private Placement Memorandum, Princeton Corporate Solutions can write you an Offering Memo
Tags: finance, investor finder, investor finder service, james scott, offering memorandum, otcbb, ppm, princeton corporate solutions, princetoncorporatesolutions.com, private placement memorandum, take your company public
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Friday, December 18th, 2009
Entrepreneurs are being turned onto Regulation D in droves. Regulation D Rule 504, 505 and 506 allow companies a more lenient fund raising process than those who choose to go public by other means. In the past year I’ve seen more PPM consultants pop up on the internet than ever before and I have to admit I’m concerned. As a veteran in this field I’ve seen it all, now we have a legion of self proclaimed Reg. D gurus who buy templates, add some text and tell their clients that they are delivering a customized offering memorandum; here’s where things go bad and a difficult situation gets even worse. You have this worthless document, now what?
You need to gain the confidence and capital of accredited investors without soliciting as dictated in Regulation D Rule 502c. Now you have a worthless document that you can’t solicit investment capital for (which your guru consultant never told you but took your cash anyway) so how are you suppose to raise funds for your company? First, you’ll find that you’ll eventually need to make your way to an actual PPM author, not a broker so that you can get a PPM that protects you from lawsuits and gives the investor a real breakdown of the upside and downside of your business.
Next you’ll need to find a “Investor Finder”, yes this is an actual term for an individual or corporate entity that is completely submerged in the accredited investor realm and is able to match your opportunity with friends that he/she has in their database of real, accredited investors. This is the second half of the PPM equation.
Don’t kid yourself and don’t allow yourself to be lied to; you’re going to need a seasoned professional to help introduce you to investors that have the capital to help you get to where you need to be. Friends, family and employees will commit to investing in your company until your PPM is completed and it’s time to make good on their commitment; all of a sudden little Johnny needs braces and Sally is in the hospital with pneumonia, this happens all the time. Now what? With a real Private Placement Memorandum and a solid Investor Finder you’re problems are basically over. Investigate where the author and I.F. stand in the Internet public domain and after you find a company that meets your needs, get moving and start raising capital.
The internet tells all when it comes to reputations, you’ll be able to tell the difference between a seasoned veteran and a startup consultant after on Google Search and a phone call. A PPM can make raising capital quick and easy if you have the right firm in your corner.
Private Placement Memorandum, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!
Tags: 504, 505, 506, finance, investor finder, investor finder service, investor finders, james scott, offering memorandum, ppm offering, princeton corporate solutions, princetoncorporatesolutions.com, private placement memorandum, reg d, regulation d
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Friday, December 18th, 2009
Raising money has become quite a chore in this depressing economic state so entrepreneurs are thinking outside the box when it comes to obtaining funds for their start-up corporations or businesses in expansion. Institutional lenders are a thing of the past, liberal hedge fund lenders are a mere cast skin of what they once were and with the massive infiltration of scams like shelf corporations and public shells leave the minds of individuals trying to raise funds in perpetual skeptic mode. Though the banks have brought small and medium size business lending to a screeching halt, there are still various turnkey methods that one can facilitate in order to raise the optimal amount of funds needed to pursue their venture.
Have you considered taking your company public? Don’t be scared off by the nightmare stories of needing millions in financial backing or the critical and ultra costly SOX 404 audits that can make or break your efforts. There are several ways to raise public capital in a cost effective and rapid turnaround process. If you are considering a public offering in the United States, your options are OTCBB, Pink Sheets, Reverse Merger (not recommended), IPO and Private Placement Memorandum. Obviously the IPO is the most sought after method of raising public funds but it is the most expensive and longest route to funding. OTCBB and Pink Sheets are a great way to raise capital without the expense of an IPO but be prepared to battle investor skepticism and ‘pump ‘em and dump ‘em’ securities scrappers who can have you on cloud nine and swimming in a surplus of cash one day and broke as a joke the next.
The next method that one will run into on their trek to raise capital is the mysterious reverse merger into a public shell. You’ll hear many entrepreneurs talk about this method but few actually understand the intricacies of this process and sadly don’t realize it’s high failure rate until they are sitting alone at their office at 2 am holding their head in their hands when faced with the reality that 99.9% of reverse mergers into shell companies don’t work and they just threw away $200k.
The safest, cheapest and quickest way to raise capital from the public is by way of Regulation D exemption rules 504, 505 and 506. This process is also referred to as a Private Placement Memorandum, Private Placement Memo, Offering Memorandum or PPM. After simply having a professional business plan authored and geared toward raising capital with a PPM, the next step is to see a professional about the Regulation D facilitation. You can pay $20k to an attorney or you can spend around $5k to use a consultant, most companies choose the later. After you’ve had the PPM docs customized, you’re ready to go! Most Private Placement Memorandums only take 2 weeks to put together and file (form d) with the SEC office and then you’re off and running!
PPM’s are becoming more and more popular as informed entrepreneurs are seeking capital but want to hold on to a majority share of their company. If you are trying to raise capital for your small or medium size business or wish to increase your company value exponentially in an expedient manner, start looking into having a Private Placement Memorandum authored for your company. It is absolutely the fastest and easiest way to raise capital for your business without all the expense and red tape of other public fund raising processes.
Want to find out more about Taking Your Company Public, then visit Princeton Corporate Solutions’ site or call 267-233-0183. Go Public fast and easy!
Tags: finance, go public, how to go public, IPO, james scott, otcbb, pink sheets, princeton corporate solutions, princetoncorporatesolutions.com, private placement memorandum, raise capital, take a company public, take my company public
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Friday, December 18th, 2009
If you’re trying to raise capital there are regulations set forth by the SEC to make sure everyone is conducting business ethically and in a way that can keep one accountable for their actions if fraud takes place. Regulation D Rule exemptions 504, 505 and 506 offer solid fundraising capabilities that can handle most investment needs. Companies typically hire a consulting firm to author these documents and within 30 days you’re off and running and talking to investors; that is, of course talking to investors while staying within the boundaries of Rule 502c which dictates the guidelines for solicitation which means no active promotion of the issuance of your securities.
This basically means that unless you have a bunch of millionaire friends, you’re no better off now than you were before the PPM was created. So, how does one raise capital in an environment which limits the promotion of your offering with such limitations? Easy, corporate publicity! You must have your timing right in order for this to work but here is basically what we do with our clients as we are writing their PPM and what you should do if you already have an Offering Memorandum written. First we make sure that they have a solid presence online, within their industry genre by getting them massive exposure virally using video, social and news bookmarks, press releases, unique article submission, image/photo marketing etc. This exposure is just for basic branding purposes and not advertising the investment opportunity.
This process will draw massive amounts of attention to their company while we use specifically researched tags that will cater to the internet user who is researching their industry and/or looking for this specific company’s position in the marketplace. The next thing that you’ll want to do is promote your company using traditional means such as radio, TV and articles written about your company and executives within the company. Now, these promotions are not ads, instead they are interviews and/or expert conversations where you’re being brought in to talk about your industry as a whole. This passive promotional technique will allow for multiple ‘plugs’ during the conversation that lead potential clients and investors to your doorstep.
If you don’t have a publicist you will need one and during your initial ramp up you’ll want to have a targeted, localized and national audience using a minimum of 5 promotional combinations, this is crucial! Lastly, you are going to want to start blogging like a maniac. Blog and respond to any and every industry specific blog you can find. It is crucial that you carve out your position as an authority in the marketplace to tower like a beacon to future customers and investors.
Now you are ready to start talking to investors. The publicity used above will usually deliver a powerful enough promotion that will yield a steady flow of clients and potential investors and once word gets out that you’re company is solid and that you are offering equity investment opportunities…well the fundraising trail get’s easier and easier. You may also want to consider using an ‘investor finder’ at this point. An ‘investor finder’ is an individual or company that has substantial accredited investor contacts and will introduce you to those contacts for a flat fee. They are not a market maker nor are they a broker dealer. They are typically a broker of sorts that holds minimal securities licenses yet packs a punch with their ability to set you up with active investing contacts.
Raising capital is actually extremely easy if you set your company up in a way that is conducive to investment.
Want To Go Public With Your Company, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!
Tags: 502c, 504, 505, 506, finance, investor finder, investor leads, james scott, offering memorandum, ppm offering, princeton corporate solutions, princetoncorporatesolutions.com, private placement memorandum, regulation d
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Wednesday, December 16th, 2009
There are several reasons why a company would decide to go public; here are some of the advantages. Liquidity is a popular reason for going public via OTCBB or IPO, many global lenders and private equity groups will lend against stock collateral. Private companies lose time jumping through hoops with various FICO driven line of credit and lending programs with outrageous interest rates while a public company can strategically offer stock for sale or collateral. Run a solid company with growth and a sea of content stock holders and you’ve got your own cash register to grow your company.
Another popular reason for going public is to offer stock options to key employees which creates and retains loyalty while reducing cost of compensation. There is no better way to have employees go the extra mile day in and day out than rewarding them with a piece of the company. Stock options are also a way to attract those prized executives that are in demand.
Having a public company allows massive buying power from the perspective of growth through acquisition. Find a company that is the perfect strategic alliance and buy them with company stock. This method of expansion has served the interests of top tier companies since Standard Oil.
What about those companies owned by an individual or a close knit group of entrepreneurs who are getting up there in age and need to start thinking about an exit strategy? Public companies demand higher sale prices and sell faster because of the flexibility of the structure. We could go on and on about the advantages of going public.
Start-up companies wishing to investigate this concept of fundraising you may want to consider the OTCBB, this is a solid and regulated formation to trade your stock publicly with stock holder confidence as opposed to a lesser trusted option called Pink Sheets. For corporations with some age and capital and IPO may be the best way to go, though this process is expensive and can take more than a year, it’s worth it for the right companies.
Want to Take Your Company Public, then call Princeton Corporate Solutions at 267-233-0183 Go Public via OTCBB, IPO or PPM. We offer Complete Turn-key, affordable solutions.
Tags: finance, how to take company public, private placement memorandum, private placement memorandums, take company public, take company public ipo, take company public otcbb, take company public pink sheets, take company public reverse merger, turnaround consultant
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Tuesday, December 15th, 2009
If you are going to start raising capital for your start-up or established business you’ve most likely been advised to have a Private Placement Memorandum written for your company so you don’t get in trouble with the SEC for selling securities without the proper structure.
The Offering Circular section of your document is crucial. Most likely you won’t be authoring this document on your own as it is wise to outsource this necessity to a trained consultant or attorney who specializes in PPM docs but you should be familiar with the basic anatomy of an Offering Circular so you can understand the PPM as a whole.
Here is a general breakdown of the sections of your Offering Circular, they are as follows (there are a few technical sections left out to streamline and simplify this explanation):
Amount of company equity you want to make available, escrow agent info, address and phone number, business locations presently and in the future and why have you decided on these locations, pertinent information about the company (date of incorporation , purpose of creating this company etc), risk factors in your industry, history of operations, time lapse from start-up to operational stage of the company, talk about the ins and outs of your competition, dependence on management, detailed description of the company, government regulations in your industry, who is retaining control of the company, dividend details, how did you arrive at the arbitrary offering price., details about officer’s salary, use of proceeds to repay loans due to officers and director, additional use of proceeds, in depth break down of business (summary, management, strategic partnerships etc), company balance sheet demonstrating assets, liabilities, shareholder equity etc.
This has been a general breakdown of the offering circular basics. Please consult your consultant or attorney for a more in-depth description. A Private Placement Memorandum can help you raise capital quickly and easily and is often the pivoting mechanism for a public offering. Take advantage of this valuable instrument as you pursue capital for your business.
Need Information about your Offering Circular, call 267-233-0183 Take Your Company Public contact Princeton Corporate Solutions.
Tags: finance, james scott, Offering Circulars, offering memorandum, princeton corporate solutions, princetoncorporatesolutions.com, private placement memorandum, take company public, take company public otcbb, take company public pink sheets, take my company public
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Monday, December 14th, 2009
Are You Ready To Raise Capital for Your Company? Most Likely . . . You’re Not!
Whether you’re trying to raise debt or equity capital there are still certain unwritten rules that apply that cater to the mentality of today’s investor and funding community. Certainly there are scores of private placement memorandum and business plan chop shops that wouldn’t know how to properly consult with your company or write a fundable document even if they wanted to but they will gladly take your money to throw together a template and try to pass it off as custom work.
The issue is this, it’s not necessarily the consultant, though these fly-by-nights shoulder a large portion of the blame, but the client usually doesn’t even have the proper structure in place to attract a funding source even if they had the most incredible PPM and business ever to hit the venture capital marketplace. Here is a simple (very basic) way to evaluate your company to find out if you are properly structured to attract capital. Have a corporate meeting and ask yourselves the following questions: What type of corporate structure do you have and why did you choose that particular structure? Break down your executive infrastructure, where do your individual executives stand in your industry, do the unthinkable, Google everyone’s names; are the people running your company real industry players? Are all the basic positions accounted for (president, CFO, controller etc)? Next, look at your advisory board and board of directors. If by some miraculous act of God you actually have these two groups represented in your company, how did you qualify them? Sorry but if you have an attorney on your board because he’s, um…well, an attorney, that’s not good enough.
You need an industry specific legal guru who not only spells out the intricacies of your business genre’s regulation but they must also be actively qualifying potential strategic partnerships as alliances for your company. He should be reaching into his client base and actively picking companies that could enhance your company in distribution or in any other way that will have a profitable outcome for all involved. Each of the members must be serving a similar purpose.
Next, on what criteria are you basing your share price or loan amount? If you don’t have a clear cut ‘use of proceeds’ model, you need one. This and many, many other questions need to be asked before you are actually ready to raise capital and in all reality, until your corporate structure is in place you shouldn’t even attempt to write a business plan or a private placement memorandum. If you are serious about setting up your company to attract investors you need a turnaround consultant, you can’t do this on your own. There is an entire industry that centers around structuring companies for their first and ongoing capital raise.
Before you blackball your company by prematurely attempting to raise capital, the critical concepts you need to keep in mind are (precisely in this order): corporate structure, infrastructure, advisory board, board of directors, use of proceeds, business plan, private placement memorandum, investor finder, funding. Look at each aspect listed here as its own item, break it down and analyze every minute aspect of each element and look at everything objectively and eventually your company will evolve into a structure that is fundable and stabilized for years to come.
For Corporate Consulting or Investor Finder Services, call Princeton Corporate Solutions at 267-233-0183Take Your Company Public the easy way!
Tags: finance, investor finder, investor finder services, james scott, private placement memorandum, take company public, take company public otcbb, take company public pink sheets, take company public reverse merger, take your company public
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